Single-Brand Stores as Pick-Up Locations for Partner Brands

Pick-up locations where the single-brand retailers sell products from other partner brands will be displayed as “Brand 1 ft. Brand 2” on the Product Detail Page.

Published: October 26, 2022
1 min read

Some single-brand retailers sell partner brands' products along with their own products. It needs to be clearer for BOPIS customers to see the store of a single-brand retailer as a pick-up option on a partner brand's website. For example, imagine you are browsing Puma's online store and see Reebok as a pick-up option on Puma's PDP.

To improve the BOPIS experience of these customers, the Shopify store pick-up app by HotWax Commerce will now display such stores as “Brand 1 ft. Brand 2.”